Book Review By James G. Salmons
This is one of Brian Tracy’s best books, if not the best, and should be included in anyone’s library if they are interested in the subject of personal achievement. For those new to the field who need to know the basics it is possibly the best introduction you could get. For those who are well informed it does contain important information not found elsewhere.
It is hard to believe some critics of this book have actually read it. Check it out for yourself. I am an avid reader of Brian Tracy and have led seminars myself on many of the subjects he presents. This is clearly one of his best. Here are some facts:
While this book does repeat many of the ideas you will find in his other books, there is excellent new material as well, and in many cases he adds to previous concepts–sometimes short but exciting ideas that offer a potential to help people make dramatic improvements in their lives.One feature of this book that is not as common in his other works is the reference to numerous studies by universities and other research groups that demonstrate the validity of the concepts presented.
It is helpful to know the basis and validity of these ideas.The chief value of this book when compared to Brian’s other books, or to other books in the field, is that it focuses on the key concept for all thinking about successful living and personal achievement–how you think determines everything. Other works focus on goal setting, time management, and other topics in a somewhat isolated way. This work discusses these but in the context of a person’s attitude toward them as the key to success.
This is a subtle but important concept.It is unfortunate that some people who have read widely in the field have downgraded this book by giving it a low rating simply because they already know much of the material. On this basis the very best first grade reader would receive one star by a fifth grader because he/she already knew all the words.
This is an outstanding book and deserves five stars on the basis of what it is, not put down because somewhere in over thirty volumes written by the author he may have touched on most of the topics found here. (But remember, there is enough new material to make it worth buying even if you have many of his other works.)Get it. Read it. It will change your life.
Brian Tracy is Chairman and CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations. Brian’s goal is to help you achieve your personal and business goals faster and easier than you ever imagined.
Brian Tracy has consulted for more than 1,000 companies and addressed more than 5,000,000 people in 5,000 talks and seminars throughout the US, Canada and 55 other countries worldwide. As a Keynote speaker and seminar leader, he addresses more than 250,000 people each year.He has studied, researched, written and spoken for 30 years in the fields of economics, history, business, philosophy and psychology.
He is the top selling author of over 45 books that have been translated into dozens of languages.He has written and produced more than 300 audio and video learning programs, including the worldwide, best-selling Psychology of Achievement, which has been translated into more than 20 languages.He speaks to corporate and public audiences on the subjects of Personal and Professional Development, including the executives and staff of many of America’s largest corporations.
His exciting talks and seminars on Leadership, Selling, Self-Esteem, Goals, Strategy, Creativity and Success Psychology bring about immediate changes and long-term results.Prior to founding his company, Brian Tracy International, Brian was the Chief Operating Officer of a $265 million dollar development company. He has had successful careers in sales and marketing, investments, real estate development and syndication, importation, distribution and management consulting. He has conducted high level consulting assignments with several billion-dollar plus corporations in strategic planning and organizational development.
He has traveled and worked in over 80 countries on six continents, and speaks four languages. Brian is happily married and has four children. He is active in community and national affairs, and is the President of three companies headquartered in Solana Beach, California.